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Festive Recruitment: How to hire in time for Christmas

8th August 2022 3 MIN READ Talos ATS Hiring Tips

Festive Recruitment: How to hire in time for Christmas

We hear you – “IT’S STILL SUMMER!” However, festive recruitment is not a task to be taken lightly.

Christmas is a busy period for recruiters, as companies get ready for increased demand during the holiday season. Here we discuss our top tips for festive recruitment, helping you attract the best talent in time for Christmas. 

The HR festive recruitment guide:

Festive recruitment doesn’t have to be a ‘humbug’. Here are some of the best ways to approach hiring for the Christmas period:


#1 – Promote your vacancies early

Preparation is the secret to a perfect Christmas – whether this means getting the gift shopping in early, or establishing a strong seasonal hiring strategy

Make sure to promote your seasonal vacancies nice and early to get in before the competition, and give candidates plenty of notice. 

This means identifying your hiring needs ahead of time – including the vacancies in question, and the number of new employees needed. 

Promote your seasonal opportunities across all the relevant platforms, including social media, online job boards, and your brand’s careers site.


#2 – Be prepared for a high volume of applicants

Seasonal hiring campaigns usually receive a large number of applications. Make sure your hiring team is ready to manage and process a high volume of applicants!

Make sure your current tools and resources are up to the task. Review your HR tech toolkit, and consider investing in applicant tracking software, SMS/email scheduling, and onboarding/training tools. 

If your hiring team is struggling to keep up with everyday recruitment campaigns, they will almost certainly need additional support for festive recruitment.


#3 – Target the right audience

It’s important to understand the types of candidates who will be looking for seasonal opportunities. Students and part-time workers are usually the best groups to engage in festive recruitment campaigns.

Make sure your job ads are targeted at these groups. Focus on the platforms you’re using to promote vacancies, and ensure advertising copy resonates with your chosen audience.

It never hurts to get specific! Advertise your seasonal vacancies as ideal student opportunities – this is much more likely to resonate with your focused talent.


#4 – Use the festive season to source permanent talent

Festive recruitment shouldn’t focus solely on temporary placements – this is a great time to find new talent for your permanent team!

Advertise progression opportunities within your seasonal roles, such as full/part-time placements after the festive period.

This is an ideal opportunity to ‘try out’ new talent, without the commitment of a permanent contract. If you spot potential within your seasonal workforce, you can always approach them with a long-term offer!


#5 – Focus on your USP – why should festive workers choose you?

The festive period is a candidates’ market. The demand for talent becomes high in the run-up to Christmas, making it vital to add a competitive edge to your opportunities.

  • What makes your employer brand unique?
  • Why should candidates choose you as their seasonal employer?
  • What benefits does your company offer to its employees?
  • Does this include those on temporary contracts?

Progression/permanent opportunities are always a great incentive for seasonal hiring campaigns – as are discount schemes, optional overtime, and competitive pay rates.


Introducing…

Talos ATS: Recruitment made quicker & easier!

Want an easier way to manage festive recruitment campaigns? Talos ATS is the answer!

Talos ATS is our all-in-one solution for in-house recruiters, making it easier than ever to attract, manage, hire, and onboard new talent quickly.

Festive recruitment ATS

The platform combines all the best hiring tools into one user-friendly dashboard, giving your team the ultimate toolkit for fast, cost-effective recruitment.

Talos ATS includes:

  • Next-generation Applicant Tracking System
  • Multi-platform job-poster 
  • Automated progression of your strongest applicants
  • Recruitment advertising suite
  • Video screening and interview platform
  • SMS/email update automation for candidates
  • Remote onboarding tools

Don’t let festive recruitment become a humbug; put hiring at your fingertips with Talos ATS:


Tim Clifford

Tim is here to bring you all the latest updates from Talos360 and share industry-leading insight to support organisations in streamlining their recruitment and retention through autonomous technology, performance management tools, and proven best practices.

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