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How to write the best job adverts

A screenshot of Talos360's latest guide, how to write the perfect job ads every time, including Talos360's step by step guide on how to attract candidates in under 8 seconds

Want to learn how to write the best job adverts in your industry? In this free recruitment advertising guide, you’ll learn the best-practice methods for attracting like-minded candidates to your vacancies.

You will learn

  • How to write compelling, talent-winning job adverts
  • The best ways to attract compatible candidates to your vacancies
  • The challenges employers currently face when searching for talent
  • How to tailor advertising copy to promote inclusive, skills-focused hiring
  • What to avoid when advertising job vacancies
  • How to optimise your advertising strategy to boost your employer brand reputation

Why it’s important

Your recruitment advertising is the driving force behind your talent acquisition strategy – it’s how new candidates first connect with your brand and its opportunities.

If candidates don’t resonate with your job ads, they will most likely look elsewhere for their next opportunity. It’s important to create the best job adverts to reflect the best of your employer brand, securing applications from the most compatible applicants.

Our Credentials

Talos360 are market leaders in talent attraction, candidate management and employee engagement. Our intuitive hiring solutions save time and money for your HR team, while promoting effective, data-driven hiring decisions.

We’re one of the most exciting and fastest-growing people tech businesses in the UK. Our proprietary talent tech includes the Talos ATS advanced hiring platform, and the Talos Engage workforce analytics tool. ​

Free Advert Writing Guide

Explore our solutions

Talos ATS

Save time and implement a hiring process that makes recruitment easier with our advanced hiring software, Talos ATS

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Talos Onboarding

Automate and streamline your onboarding process from background checks to data transfer with our integrated Onboarding Suite

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Performance Management

Unlock the full potential of your people, reduce HR admin and improve performance with our Performance Management Software

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